Hair tint retouches have become more popular than highlights in the hair in 2022. 12. 37% of women have gone to the salon to have their hair permanently colored at least twice in the past year. 27. 6. Black Americans spend 35% of their money on hair products on styling products. The US is the leading country globally in the hair wigs and extensions market. Fortunately, things are starting to change and black hair care brands can expedite this process by partnering with various hair salons. One survey found that Britain has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. 7. Veelocks is a UK-based, black-owned wig brand. As lockdown lifted at the end of March 2021, the most in-demand service from hair and beauty professionals was, unsurprisingly, a haircut, which made up47% of all personal care bookings. COVID Recovery; Improvements to education and training ; . 58% of black hair care products contained at least one toxic ingredient. 85% of women color their hair at least once every eight weeks. They wanted it to be a luxury product for hairdressers to use, but it was a major flop here. A boom that can hopefully be repeated. The worldwide cosmetics market will likely reach $582.4 billion by 2027. What are the specificities of the French, British and American consumer? CHAYET CHININ 39% of black people in the US say theyre interested in spending more on black-owned hair and beauty products. If you liked this, you might like these Get reliable advice on protecting and fine-tuning your business or charity sent straight to your inbox. All figures quoted are the most up-to-date available at the time of publishing. Industry revenues are expected to recover to this pre-COVID high by 2022. Black dollars make up 85.7% of the ethnic hair & beauty market. 1. During COVID-19, black women were 2.4 more likely than white women to purchase hair treatments. Black women perceive a social stigma against textured hair, substantiated by white womens devaluation of natural hairstyles. I loved Mizani when it first launched, it should have emerged as a brand leader in the market, but they did not know how to properly sell it in France as they marketed it solely as a B2B product for hair stylists. 1. The North American construction industry slows down to 1.2% and Western Europe to just 2.2% in 2019. 50. There were8,677 beauty salonsin the UK in 2019, a huge 73% increase in businesses since 2014. There are 21.8M posts tagged under natural hair on Instagram. Unlike at Peckham Palms, other salons sometimes turn away Black people, saying that their stylists are unequipped to serve them. Hair extension Market Size was valued at USD 6.8 billion in 2022. Beauty industry giants are now at a crossroad, either they will fully embrace natural hair care products or they wi. Honestly, no one wants to go back to that look we have to be realistic. The Natural Hair and Loc Bar in the Brixton area of London. Financial status makes no difference amongst black consumers when purchasing natural hair care and styling products. Thanks Mon-Fri, 9am-5pm, local rate & mobile friendly. The global beauty industry (comprising skin care, color cosmetics, hair care, fragrances, and personal care) has been shocked by the COVID-19 crisis. Black Pound Report 2022 highlights Multi-Ethnic spending power. The global hair extension industry is expected to reach a market value of $10 billion by 2023. Theres more advice and info on ourhairdressers insurance,beauty therapist insuranceandnail technicians' insurancepages. The Hair Salon US Market Size is $46.2B in 2022. Each brand has its own way of selling their products successfully! Do you think that by acquiring Carols Daughter, LOral finally understood that there was something to gain from the natural hair movement? Thats 18.9% of the total $3.04B market. Two years later, Winifred Atwell, a pianist from Trinidad who became the first Black recording artist to reach No. Ever-popular gel manicures such as Shellac were 9% of all beauty treatments booked post-lockdown. Heres what our research revealed: Its a well-known fact that black consumers punch well above their weight class when it comes to personal care spending. The global black hair market was worth $2.5B in 2020. And today, these Island-repping music stars are deeply influencing womens style. "They'll be end-to-end distribution for hair products and extensions, and more black-owned beauty . Millennial naturalistas have more positive attitudes toward textured hair than all other women. (CommonThread) According to experts, online sales channels will grow by 4.8% come 2023, whereas offline purchases will decrease by 1.3%. If youve grown up with a certain texture, you know how to manipulate it. In France, most of the hair traditions come from Africa like box or threaded braids. LOral didnt come to us and say, Now you can wear an Afro, she said. 48. Black women monetarily dominate the hair industry in the UK - accounting for 80 % of total hair product sales. We rounded up surprising facts about natural hair and how women feel and [receive textured hair. Human hair lace-frontal wigs, bundles, frontals, and closures are available in three textures: straight, wavy, or curly. ( UFI, 2020) The global virtual events market size was valued at $77.98 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 23.2% from 2020 to 2027. Many of the women who work there are self-taught and are now being encouraged to broaden their skills with formal training. Currently, the market is about $1.5-2.0 billion/year in the United States. But I also think that this distribution at Chteau Rouge and Chteau deau in Pakistani corner shops will slowly disappear or at least become less dominant because people dont like shopping there and the areas gentrification will phase these retailers out. Black consumers spent $54.4M on ethnic hair & beauty products out of $63.5M in total spending on this category. During the COVID-19 pandemic, black consumers were 2.4 times more likely than the average consumer to purchase hair treatments. In-depth industry statistics and market share insights of the United Kingdom Hair Care Market sector for 2020, 2021, and 2022. There were also over 110,000 manicurists and pedicurists, and more than 55,000 skincare . For further analysis, we broke down the . Low-income black consumers also make up 39.1% of hair and beauty spending, which is higher than middle- and high-income spending in this category. 29. 4. Need some help with your hair? The smaller brands that took over are more nimble and agile and can thus respond to consumer demand for natural and clean ingredients and market changes quicker, which give them a leg up against bigger brands that used to lead the black beauty industry. 51% of black consumers use hair styling products, while only 34% of non-black consumers use styling products. 33. Feb 2, 2022. BEAUTY, BEAUTY TRENDS, CHAYET CHININ Permanent waves & texturizers were the second most common service provided by black hair stylists at around 62% of services provided. 40% of respondents said they were intending to grow their business. In addition to its high-quality wigs, the company offers custom wig services and private wig . 28. In 2018 and 2019, UK-based Superdrug saw an 80% increase in afro hair care product sales and became the countrys #1 afro product retailer after launching the Shades of Beauty campaign a few years earlier. For example, Unilever recently acquired Sundial Brands, a portfolio of personal care companies targeted at the black hair and beauty market. Black women are more likely to report having professional styling appointments than white women. $24.17 billion. Ten years ago, there was nowhere we could go to learn to cut Black Afro hair, Mr. Swarry said, referring to the way Black British people describe their coily or kinky-textured hair. In 2021, hair color sales grew amongst the black consumer base. 81% of black people say that hair and beauty products advertised through black media channels are more relevant to their needs. And of course, much more. More than half of black women have been unsuccessful in finding hair products suitable for their hair. She attributed changing attitudes around hair to the Black Lives Matter movement and the rising trendiness of Black culture in Britain. Scroll down to our table of contents to find the reliable black hair industry statistics youve been searching for. 25. The UK hairdressing industry is in the midst of a drive to step up its inclusivity, with brands and salons alike seeking to improve their offering for consumers across all hair textures. Market Research reports that in the US alone, the hair care business is over $83 billion, with women being the primary consumers of products in the hair care industry. Here are ten more important haircare industry statistics: In 2016, the United States hair industry statistics show more than 33% of the beauty and personal care segment worldwide, with 15% of the sales focused on haircare. (Franchise Help) Most of those employees consist of cosmetologists, barbers, and hairdressers, with more than 650,000 employees altogether back in 2014and growing. LEEDS, England The purr of the gold clippers breaks the silence inside the Piranha Hair Studio as Qasim Sajjad teaches a lesson on how to cut Black hair. 24. Veelocks is a UK-based, black-owned wig brand. There were more than46,000 hair and beauty businessesoperating in the UK in 2021, a 3% rise on the previous year. The number of people working in hair and beauty. Hairdressers also need to educate the consumer on how to use those products at home especially hair relaxers, because those can be the most damaging if badly applied. The only ethnic group that outspent black consumers on personal care products in 2020 were Latin American consumers, spending 2.6% more than the national average. Now things have changed, as more thought goes into deciphering digital, marketing and event planning budgets by country or zone. relax your hair anymore? It was so easy for them before. 16. The number of hairdressing and barbering apprenticeships in England continues to fall. 20. Over the last few decades, though, the movement to reclaim natural black hair has re-emerged. The geographical breakdown goes like this: North East 2,020North West 5,425Yorkshire and the Humber 3,690East Midlands 2,980West Midlands 3,815East 3,875London 7,015South East 5,425South West 3,110Wales 2,155Scotland 3,810Northern Ireland 1,560. A huge trend in retail in the last few years has been demand for organic and clean beauty products. 70% of black women say they now read hair product ingredient labels to avoid potentially toxic chemicals. Some estimate that the global haircare market size will rise from $69 billion USD in 2016 to $87 billion USD in 2023.This article takes a closer look at the industry and presents some recent hair salon statistics. Even if most women today have embraced their natural hair, the natural hair care sector value does not equate hair relaxers market value. Black women part of the natural hair community are more likely to show a preference for black textured hair. 7. (Research and Markets) #2. An assessment of the competitive landscape and market shares for major companies. From 2013 to 2016, black spending on hair perms and relaxers declined by 30.8%, and hair relaxers became the smallest segment of the black hair care market in 2020. Black consumers in the US spend disproportionately on styling products. 31. This seems like a commercial misstep. There are also three types of stores: the boutique or concept store that will be attentive towards the merchandising, product selections, in-store design and layout and customer service like Les Secret de Loly or Provial Cosmetics. With multiple consulting activities for various brands to community management expertise hailing from Curvy & Fit under her belt, in addition to podcasting (Buz of Beauty coming out soon), Agns offers a full transversal analysis without mincing her words on the state of the black hair care market in 2020. Studies show that black consumer spending increases with the number of black hair and beauty products available. A study looked at the percentage of black personal care products with toxic ingredients and found that 58% of hair products marketed toward black people contained one or more toxic ingredients. Personal soap & bath products are another category where black people spend disproportionately to their US population, spending $573.6M. Just in patches, she said, laughing. . The global black hair market was worth $2.5B in 2020. SoftSheen-Carson Dark & Lovely Healthy had the second-highest ethnic hair product sales in 2014, bringing in $9.6M, followed by Africas Best ($8M), Lusters Pink Smooth Touch ($7.3M), and African Pride Olive Miracle ($7M). The industry has been in recovery ever since. The hair extension market industry is projected to grow from USD 7.2 Billion in 2023 to USD 10.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.00% during the forecast period (2023 - 2030). 38% of black hair consumers express a desire to try new styles. There is such a lack of cosmetology schools in France. Madam CJ Walker became the first black female millionaire in the US from sales of her black hair product line. The market is projected to grow from USD 77.15 billion in 2021 to USD 112.97 billion in 2028 at a CAGR of 5.6% during the 2021-2028 period. "The Global Black Hair Care Market size is expected to be worth around US$ 10.02 Billion by 2023 to US$ 15.34 Billion in 2033, growing at a CAGR of 4.84% during the forecast period 2023 to 2033.". Anyone running their own hair or beauty business needs to think about getting the right insurance protection. Black-owned hair products are only 3% of the ethnic hair and beauty market, and the majority of major black hair care retailers are not black-owned. Other salons sometimes turn away Black customers, saying that their stylists are not trained to help them. Highlights. White women show explicit bias toward black womens textured hair. It may surprise you to learn that not all brands on the ethnic hair care aisle are owned by black people. A five-year forecast of the market and noted trends. Its market share in Western Europe was estimated at 20% in 2019. The NHBF reported that 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019). Is it true that France, while it stands as the biggest market, is hard to penetrate? For product launches, Afro Hair and Beauty is more interesting because it has a strong network of distributors onsite, which isnt the case for NHA. Sign up to the newsletter and get exclusive hair care tips and tricks. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. Black hair care products make up the largest single group of this market. In Europe, the biggest market is France then its the United Kingdom. They didnt understand that there wasnt a strong network of Afro hair stylists across France. Theyre able to relate to the natural hair women as well as the relaxed hair one, the one that wants to dye her hair red or the one that wants to keep it curly. 5. Few commercial settings are more personal and intimate than a hair salon. Hair Color Statistics & Industry Trends. She previously studied economics and journalism at college. You know the Afro Hair and Beauty Salon in London and the Natural Hair Academy (NHA) in Paris very well. The United States Hair Care Market research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. 43% of black women say they use 5+ hair products. Can Black People Have Naturally Straight Hair? They can help in the establishment of Afro hair salons and in return, hairdressers exclusively use or promote their lines. 65% of people who worked in beauty in 2020 were self-employed (up from 57% in 2019). The natural hair movement began in the 1960s as a way for black people to reclaim their natural textures after decades of hair-based discrimination. Thats why they carry on with the Sunday Wash Day ritual, which was an African-American weekly tradition to prepare for church by steaming their hair at the hairdressers. One certification organization, Qualifi, has started requiring graduates to demonstrate competence in working with textured hair. 1% of Black British women buy haircare products at supermarkets, compared to 35% of African American women, 13% of Black European Women, and 30% in the rest of the world. Brushing back the coils of her twist-out, Ms. Tomlinson said it had taken too long for broader society to recognize Afro hair as beautiful and worthy of care. Black women spend the most (9x more) on natural hair care products than non-black consumers of all genders. Here's some PR risk management tips to help keep you on the right side of your clients. I want to spend on Black businesses, she said. ll have to think of new products that will fill the billion dollar void leftover from hair relaxers. More than half have been unable to find them. Hmmm. As with Marjorie Joyner, Rose Meta Morgan opened her first salon, the Rose Meta House of Beauty, albeit decades later in 1945, in New York. With an annual growth rate of 4.75%, total revenue is expected to top $716 billion by 2025. Let resources go into Black hairdressers who can train white hairdressers how to do our hair.. The black hair industry is worth an estimated 88 million, with black women spending six times more on hair care than their white counterparts. Published Fri, Aug 17 2018 2:33 PM EDT Updated Fri, Aug 17 2018 3:33 PM EDT. Personal care and beauty, which includes hair care, is a $518B industry in 2021. By Aina J. Khan and Charlie Brinkhurst-Cuff. Activilong is trying to clean up their ingredient list in their products to make it more natural and safe and theyve put a lot of effort towards their communications strategy. Yet it remains an open question whether Black women will generally want to be attended to by stylists whose hair textures differ from their own. Having a familiarity with Afro-textured hair would be an improvement.. In America, approximately $19 billion is spent annually on hair while in the UK, 5.25 billion is the annual spend - and UK black women account for 80% of total hair product sales. Hey! Subscribe today for the latest news on Hair, Beauty and the Barber industry. 41% of black American women say that the COVID-19 pandemic has forced them to change their hair routines, leading to increases in new product category spending. Black women experience more hair anxiety than other women. Plus, theres your kit to think about. 22% of those women will only have their hair colored in a salon. Styling products for natural hair went over 1.4B in the year 2020. What are the major differences between the two? 20% of black consumers say they have a hard time purchasing a variety of products because there arent enough to suit their needs. Black women spend 9x more on ethnic hair products than non-black consumers of both genders. Calma Ritchie, the owner of XL Hair Design in Bradford. According to one survey, the country has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. It's hard to fathom why so many huge companies . All the facts about black hair you were looking for. One client asked me Why dont. Formal instruction for styling Black hair did not exist, so Ms. Ritchie practiced on her siblings. Detailed research and segmentation for the main products and markets. Hispanic and Black women are the major investors of US personal care sales, including natural hair products and accessories. 37. Most of the natural hair care products contain . About 57% of nail technicians are self-employed, meaning approximately 43% are in employment. The market is performing well overall because there is still a big demand, however its not doing as well as a couple years back when there was a real frenzy from consumers who were purchasing the latest products at the height of the natural hair movement. Subscribe. Industry Statistics; Campaigning for you. I think today, shampoos, conditioners and detangling treatments are much better than whats on the market for white women at the same price points. White women in the natural hair community are 3 times more likely to be neutral than white women towards black hair. African American and Hispanic shoppers drive the majority of US personal care sales, which includes black hair care sales. These same brands cant decide to suddenly stop selling at Chteau Rouge or Chteau deau because it will be a huge loss to their distribution. Research into the black hair market has revealed significant gaps in the types of products black consumers want and need. The NHBF also carried out aState of the Industry Surveyin September 2021, which found that nearly two thirds of hair and beauty business owners were confident of their business survival (although uncertainty was higher in the beauty sector). 30. The dearth of trained hairdressers is also a problem for Black people working in fashion and the media. Brits like to keep well-groomed, and the amount spent at hairdressers and personal care salons in the UK was highest in 2019, reaching8.6 billion. 49. To establish the current state of play, were taking a look at the latest hair and beauty industry statistics for the UK, as well as those for the last few years. Then theres the Asian corner shop that lacks merchandising, customer service, nice in-store layouts and sometimes the products themselves can be expired. Apprenticeships in the UK; Apprenticeships in England; Apprenticeships in Scotland; . You know how to style it, Ms. Tomlinson said. After working for two major marketing agencies, she now uses her marketing prowess to create helpful advice, tips and blogs for our audience. 22. Black American women who prefer natural hair products are the typical hair care market consumers. Policies that prohibit natural hairstyles, like afros, braids, bantu knots, and locs, have been used to justify the removal of Black children from classrooms, and Black adults from their employment. 38. Jamelia, popstar turned cultural commentator, agrees. A little social media-savvy backed up by Instagram sellers' insurance can help your business go a long way. Mainstream hair brands like Sundial are coming out with new black hair care lines mainly through the acquisition of independent and often black-owned hair product brands. All the hair comes in a natural black shade that can be bleached and dyed . 35. Natural hair care made up 8.74 billion of the global hair care market in 2019. If you continue to use it, we will assume that you accept the use of cookies. Rising awareness related to the benefits of natural hair care products is one of the key factors fueling market growth. United Kingdom. In 2018 the Black hair care industry raked in an estimated $2.51 billion, as Black consumers have . Revenue in the Hair Care segment amounts to US$1.91bn in 2023. Australia's flower market size is valued at $864 million. How are current brands keeping up with this movement that is here to stay and what are the next evolving trends in the years to come? 40. black women experience high levels of anxiety than white women. Black women are more likely to report spending more money on products for their hair than white women. The number of hair salons in 2019 was 16,559, a 21% increase over five years (NHBF). 36. ; According to Mintel, younger black women aged 18-34 are more likely to say that they use hair care products. Now theyre everywhere, very dynamique and their natural hair care line is decent. LOral is a conglomerate that was never really interested in the black beauty market in the first place until they created Mizani in 1991. Anyone can read what you share. Although the so-called cost-of-living-crisis could also have a part to play. Salon turnover in different parts of the country. In 2020, the size of the global dropshipping market was estimated at $128 billion. Ashley Turner @Ashley_MTurner. 68% of black women between the ages of 18 and 34 say they use social media to discover how-to tutorials, which introduce them to new black hair brands. Will the hair relaxers of tomorrow no longer be chemical? In 2022, there was a spike in short hair transformations like shags and wolf cuts. 58% of black women aged 1824 say they use edge control products, compared to only 26% of black women of all age groups. 43% of black consumers spending in the US personal care market comprises black women. Black women are more likely to report spending more time on their hair than white women. There were13,046 barbershopsin the UK in 2019, up 64% from 2014. LOral s Mizani is a good example. Households of low-income families make up 43.3% of the natural . The French West Indies are already market leaders for locs and natural hairstyles, but theres currently no beauty conglomerate that is seriously looking into this segment. Twenty years ago, when there were only a couple of hair relaxing brands in the world, it was easier to generate billions of dollars per year. Calma Ritchie, 55, now has a loyal clientele at her salon, XL Hair Design, but she began working out of her living room or kitchen. She said that recognition of the importance of training for Black hair was overdue: Its about time, she said. My 10 year old son doesnt even know what hair relaxers are when he sees old pictures of me with relaxed hair, he doesnt understand and asks why I used to have my hair like that. Salon Industry Long Underserved Black Clients. We get to see ourselves.. Research carried out byAmerican Express Shop Smallpredicted the hair and beauty industry would grow 16% by 2023, to hit 56,484 independent salons. If you dont understand the French mentality or have a strong network of relationships here its hard to find success. Sometimes brands want to sell to stores directly, but a distributor is able to sell to 3000 stores, whereas a brand only to 200, so theres nothing to gain from direct selling and going against the distributor. How much revenue do black hair brands contribute to the overall hair care market? Conversely, current smaller brands dedicated to women of color operating under new business models have the opportunity to include all types of women from various origins who can identify with the products. African American shoppers spent 5.4% more on personal care products in 2020, which was nearly 2% greater than the national average. Twenty years ago, when there were only a couple of hair relaxing brands in the world, it was easier to generate billions of dollars per year. Available to download is a free sample file of the United States . Hair Salon Industry Statistics 2022 26. The personal care market will dominate as usual since it is projected to reach $268bn by 2025. 15. https://www.nytimes.com/2021/08/11/world/europe/uk-black-hair.html. If relaxers do come back in vogue, it wont be for the same reasons : it wont be to normalise your hair style or to find work or because kinky hair is considered ugly. The average industry growth of independent label music production in the US from 2014 to 2019 is 2.5%. Incorporate elements of "fun" and self-care into wash-day rituals. There will be new businesses that will propose new retail experiences and e-commerce will usurp traditional distribution. Can you give me an example of a difficult brand launch that failed in the French market? Key Hair Weave Industry Statistics. So its all very cultural!
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